Takeru Kobayashi, may be known for hot dogs, but the man loves Twinkies.
The video is an ad for Thuzio.com. It's a site that allows you to pay to book athletes for appearance or "experiences." Some of them seem pretty cool (private basketball lessons with Rick Barry) others (like dinner with former baseball player Jacque Jones or basketball's favorite drunk Vin Baker) they'd have to pay me for..