People (and pets) get plastered in color at the happiest 5k on earth, which takes places in cities across the US.
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When people run the Color Run, they get splattered with different colored powder at distance markers.
Source: media.komonews.com
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Source: images.onset.freedom.com
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When everyone finishes the race, there's a huge dance party and people throw even more color into the air!
Source: concreteplayground.com.au
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Source: http://24.media.tumblr.com/tumblr_m2a8qkFb871r6bjs0o1_500.jpg
